Hi, I`m Ulrich!

If you are looking for an Digital Marketing Strategist and Trainer for Holistic Hospitality Marketing:

You found one.

Dedicated to elevating the Digital Guest Experience and always in Search of Excellence!

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Ulrich Franke: Digital Strategist, Speaker, Blogger, Author & Podcast Host

Current Position

Managing Director, Acronym Europe GmbH

Homebase: Berlin, Germany
Tel: +49 (0)172 9333084
hello@ulrich-franke.com

Master Degree

Business & Media Pedagogics, Journalism & Communication Psychology, 2000 – 2004

Additional Qualifications:
Journalistic Volontariat, 2005
German Wine School (DWS), 2008

Expertise

Digital Experience Advisor (DX)
since 2014

PR, Content & Digital Marketing
since 2004

Projects

Finished 300+ Projects
since 2004

Focused Industries:
Hospitality, Wine, Travel & Fine Brands.

Handpicked Clients I've Served for

UPCOMING BOOK RELEASE

ABOUT THE BOOK

Online Travel Agencies (OTAs) can diminish hotel revenues, but there's a strategic countermeasure available.

In this book, I provide actionable strategies for enhancing direct bookings by employing comprehensive digital marketing tactics.

Equipped with expert insights and real-world case studies, you will discover effective ways to take control of your hotel's marketing efforts and boost direct bookings.

Sign up for the waitlist today to be alerted as soon as the book is available for purchase, securing an early advantage in the competitive hospitality sector.

In the realm of hospitality, staying ahead of the curve is crucial. Embracing a full-spectrum digital marketing approach ensures your hotel remains a top consideration for travelers.

Just click on the book cover to get more details & to join the waitlist!

Unlock fresh insights on hotel marketing in my latest 'Rethink Hotel Marketing' blog posts!