AI & Digital Hotel Marketing Masterclass - Express Edition

August 21, 2024 - 10:00 AM to 1:00 PM Online (English Edition)

Future-Proof Your Hotel's Digital Marketing

Leverage AI and Uncover 3 Hidden Opportunities to Stay Ahead in Hotel Marketing

Navigating the fast-paced changes in digital marketing can be challenging, especially with the rise of AI.

For months, I've spoken to decision-makers and marketing experts in the hospitality industry, and one thing is clear: the impact of AI on marketing is often confusing, and the information available is overwhelming.

That's why I've designed this 3-hour interactive workshop.

What you will learn

Generative AI: How AI is transforming hotel marketing with real-world examples.

Technical SEO: Learn how Technical SEO is crucial for maximizing the advantages of AI in search.

Buyer’s Journey: Learn to deliver the right content at the right time to fill gaps and dominate generative AI search results.

Data-Driven Content: Use analytics and semantic tools to create and optimize impactful content.

Holistic Marketing Strategy: Developing an individual strategy based on existing data and using the PRO-approach (Promote, Reduce, Optimize) consistently.

Reserve Your Spot for 299.- €*

Receive this in Addition to Your Masterclass 

Every attendee will receive a complimentary hard copy of my book: Rethink Hotel Marketing

30 minutes personal consultation after the masterclass to discuss questions.

Revamp your daily workflow with my ready-to-use checklists and templates.

Still unsure if this is the right thing for you? 100% Money-Back Guarantee!**

About the Trainer

Your Partner in Hotel Marketing


With over 20 years of experience in digital marketing, Ulrich Franke is an accomplished Digital Experience Advisor specializing in the hospitality industry. He has served renowned international hospitality brands such as Badrutt's Palace, Fairmont, Rosewood, Langham Hotels & Resorts, Hotel Kindli and numerous other luxury hotel brands.

Ulrich is a sought-after speaker at industry events, where he shares his insights on integrating Generative AI in holistic digital marketing strategies for hotel brands. He excels in delivering workshops and providing data-driven digital marketing support that has significantly improved the performance and efficiency of marketing departments. As a blogger, author, and podcast host, Ulrich continually shares his knowledge and insights with a broader audience, making him a well-rounded and influential voice in the world of digital hotel marketing.

Ulrich's approach combines deep industry knowledge with practical, customized solutions, making him a trusted advisor in the world of digital hotel marketing.
Ulrich Franke speaking at the Media Summit 2024 at the Dolder Grand Zürich, organised by Swiss Deluxe Hotels.

Ulrich Franke speaking at the Dolder Grand. Foto by Elena Stenes (Swiss Deluxe Hotels)

Reserve Your Spot for 299.- €*

*Plus 19% VAT for bookings in Germany, VAT on reverse charge for bookings in other countries.
**Just send me an e-mail after the session if you are not satisfied with the Masterclass Express Edition and I refund you right away. No questions asked.